Rental Apartment Design
In A Post-Pandemic World
The Covid-19 Pandemic has brought radical upheavals to daily habits and work arrangements worldwide, especially in the spaces we inhabit. Apartments space comes at a premium, but lack of apartment space while working from home is associated with poor ergonomics, decreased productivity, increased stress, migraines, and joint or muscle pain.
The pandemic has forced a good portion of the workforce to telecommute, leading to a proliferation of workspaces in unlikely places, from dining room tables to home offices and even closets. As the world returns to normal, many people rethink their living arrangements. Suddenly, the idea of being crammed into a small, poorly designed-apartment no longer seems so appealing, which presents a challenge for architects and developers trying to design luxury rental apartments that will appeal to a Post-Covid-19 world…
Luxury Rental Apartment
What problems am I trying to solve?
It is not easy to believe that the Multifamily Industry has offered “similar interior architecture”
during the past decades, but it happened! The residents have many needs, desires, and complaints
about apartment floor plans. Their online reviews clearly show their frustrations.
What is the cause of the problems?
A significant percentage of architects and developers are more focused on the exterior look of the building and what it will look like externally. When you design without understanding the residents’ apartment needs, desires, and complaints, you base your design on unvalidated assumptions about what is genuinely needed. Having a wrong understanding of the problems results in a poorly defined scope and an incomplete and incorrect set of requirements…two things critical to successful design and development—the result is a product that does not meet the customers’ wants and needs.
What can we do to solve the problems?
Human-Experience Design will help us get back to the people and the spaces we’ve missed most as we enter a reimagined, hybrid world together. To meet new expectations, we must push the boundaries of Architecture, Interior Design, and Technology. These three elements play a unique and profound role in a time of transformation.
Why must we solve the problems?
Residents no longer base their Loyalty on Price or Product. Instead, they stay loyal to companies due to the Experience they receive. Getting to know them—really know them, including their complaints, frustrations, and desires—will drive brand loyalty and long-term relationship. If not, you’ll give your competitors the best gift you can, your residents!
I Can Help
If you are a multifamily developer or architectural firm worried about residents’ complaints, let’s work together, I created impactful solutions to solve these issues with apartment floor plans. My innovative approach will help you create the perfect apartment and make your residents’ living experience unique and more enjoyable. With my 30-year expertise in interior architecture, I’m confident that my design ideas will make you and your residents extremely happy. I am passionate about assisting you in realizing the success of your multifamily project!
Multifamily Developers need to get better in touch
with the feelings of their residents, with each and
every experience that they have with the apartment.
What Residents Say About These “Luxury Floor Plans”
Residents today look at apartment living for the best lifestyle they can achieve for the money. We have to ensure the apartment buildings are well designed and maintained and the staff responds promptly to equipment breakdowns. The complaints about rental apartment floor plans are focused mostly on studios and one and two-bedroom units. Living in a poorly designed apartment will affect residents’ quality of life on a daily basis and should not be taken lightly.
Below are examples from different multifamily developers of the questioned
two bedrooms and two bathrooms floor plans, usually called “luxurious” by
the industry. You can judge them yourself and decide what is really luxurious.
Top 10 Residents’ Complaints
1. All new apartment buildings offer the same floor plans.
2. The apartment feels too small.
3. The kitchen area takes 50% or more of the living space.
4. No room for a table! Very hard to eat on the kitchen island.
5. No sitting areas to enjoy meals with family and friends.
6. Lack of storage and closet space.
7. No water closet in the main bathroom.
8. No room for exercise and no office space either.
9. No large windows, balconies, or private yards.
10. Poor apartment views.
Collaboration Is The Key
Collaboration is the key to any design
team’s success. The best designs materialize
when our team comes together, challenging
each other to invent new techniques and search
for new expressions. Our Teams are essential
to reshaping the future of the Multifamily Industry,
making apartment buildings more functional and
emotional to the resident’s needs and desires.
What Is My Ultimate Goal?
My ultimate goal is to inspire Multifamily Architectural and Development Firms to innovate about
The Resident Experience. We need to create apartments that residents love. Remember, residents,
stay loyal to companies due to the experience they receive. If you cannot meet their increasing
demands, your residents will leave you! Let us join forces and guarantee that your
multifamily project is exceptional!
What Do You Think?
I’d love to hear what you think about the article. I hope it added value to your day and gave you new ideas or perspectives on the subject. Now, feel free to share this with your friends, family, and colleagues so they can benefit too!
Links below for sharing, or email me directly. Until next time!
Disclaimer: I wrote these articles expressing my honest opinion. I’m not receiving compensation for writing them. This blog post is not intending to provide legal or financial advice. It is for entertainment only.